Need of Advertisement
To Reach New Customers
The market for a product changes constantly potential to attract
new customers arise when a new family arise in the society. The consumer’s
lifestyle, buying habits keep changing which gives the chance of new customers
in every business.
Influence Shoppers throughout the Buying Cycle
Advertisement reaches the consumers directly which curtails the
time in comparing prices, quality and service and helps them to retain the purchase.
Advertisement is communicated through various mass media including
traditional media as well as modern media.
It Pays off over a Long Period
A good advertisement gives a long-term advantage over the
competitors prevailing in the market. A study revealed that many companies who
expanded advertising over five years escalated their sales in an average of 100
To Generate More Store Traffic
Constant traffic in the store is the first step to increase sales
and to expand the product outreach.
To Keep a Healthy Positive Image
It corrects the misleading opinions and gossip about a product and
brings more shoppers.