Marketing Mix Matrix
The principle of the 4P Matrix is that marketing decisions usually fall into four controllable categories: product, place, price and promotion. Carefully positioning the product in each category will generate a better response from the target market.
Assurance, Dominant, Potential, Perishable, Completion, Surplus, determined, consumption, Unique, Grading, Necessity
i. There is a weekly market forFire wood in Karaikudi
ii. There is a Annual Market for Horse in Andhiyur in Tamil Nadu.
i. Mention any two man made risks in Marketing
ii. Mention any two natural risks in Marketing
i. To organise a Model Marketing Practices in your class with some kind of goods and services
ii. To arrange and invite a marketing practitioner and good speakers for guest lectures about success and failures of market