INTERNATIONAL BUSINESS MANAGEMENT
Framework
1 Definition:
International
business may be defined simply as business transactions that take place across
national borders. Nearly all business enterprises, large and small, are
inspired to carry on business across the globe. This may include, purchase of
raw materials, from foreign suppliers, assembling products from components made
in several countries or selling products or services to customers in other
nations.
International
Business
Other definitions:
IB field is concerned with the issues facing international companies and governments in dealing with all types of cross border transactions.
IB involves all business transactions that involve two or more countries.
IB consists of transactions that are devised and carried out across borders to satisfy the objectives of individuals and organizations.
IB consists of those activities private and public enterprises that involve the movement across national boundaries of goods and services, resources, knowledge or skills.
2 Multinational Enterprise:
A MNE has
a worldwide approach to foreign markets and production and an integrated global
philosophy encompassing both domestic and international markets.
3 International Management
It is
defined as a process of accomplishing the global objectives of a firm by
Effectively
coordinating the procurement, allocation, and utilization of the human,
financial, intellectual, and physical resources of the firm within and across
national boundaries.
Effectively
charting the path toward the desired organizational goals by navigating the
firm through a global environment that is not only dynamic but often very
hostile to the firm’s very survival International Trade: When a firm exports
goods or services to consumers in another country. Foreign Direct Investment:
When a firm invests resources in business.
4 The Globalization of the World:
Globalization
of Economy Globalization of markets
Globalization
of production
Decline
of barriers to trade (WTO) Increased technological capabilities
60,000
international firms with 500,000 foreign affiliates that generate $11 trillion
in sales in 1998
Globalization
Trade and
investment barriers are disappearing.
Perceived
distances are shrinking due to advances in transportation and
telecommunications.
Material
culture is beginning to look similar.
National
economies merging into an interdependent global economic system.
Globalization:
Pros & Cons
Pros
Increased
revenue opportunity through global sales.
Reduced
costs by
Cons
Different
nations = different problems.
Similarities
between nations may be superficial.
Global
planning may be easy, but global execution is not.
5 Definition of Globalization:
The
worldwide movement toward economic, financial, trade, and communications
integration. Globalization implies the opening of local and nationalistic
perspectives to a broader outlook of an interconnected and interdependent world
with free transfer of capital, goods, and services across national frontiers.
However, it does not include unhindered movement of labor and, as suggested by
some economists, may hurt smaller or fragile economies if applied
indiscriminately.
6 What is “Globalization”?
“The
shift toward a more integrated and interdependent world economy.” Markets
Production
Globalization of Markets:
“Merging
of historically distinct and separate national markets into one huge global
marketplace.”
Facilitated
by offering standardized products:
Citicorp
Coca-Cola
Sony
PlayStation
McDonalds
Does not
have to be a big company to participate:
Over
200,00 U.S. companies with less than 100 employees had foreign sales in 2000.
The Largest Global Markets:
Consumer
Goods
Industrial
Goods and Materials
Commodities
such as aluminum, oil and wheat.
Industrial
products such as microprocessors, aircraft. Financial assets such as U.S.
Treasury bills and
Eurobonds.
Industrial
Goods and Materials
Commodities
such as aluminum, oil and wheat.
Industrial
products such as microprocessors, aircraft. Financial assets such as U.S.
Treasury bills and Eur
Globalization of production
Refers to
sourcing of goods and services from locations around the world to take
advantage of
Differences in cost or quality of the factors of
production
Labor
Land Capital
Globalization
of Production
“The
sourcing of goods and services from locations around the globe to take
advantage of national differences in the cost and quality of factors of
production (labor,energy, land and capital).”
Companies
hope to lower their overall cost structure and/or improve the quality or
functionality of their product offering - increasing their competitiveness.
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