Principles of Communication

PRINCIPLES OF COMMUNICATION

The principle of clarity: A message should be clear free from distortion and noise. A vague message is not only a bar-rier to creating effective communication but also causes the delay in the commu-nication process and this is one of the most important principles of effective communication.

Principles of Brevity: Communication should be brief i.e. just necessary and sufficient. Repetition and over-expla-nation are likely to destroy the actual meaning and importance of the message. Moreover, the reader may feel disturbed by receiving a long message.

The principle of simplicity: Message should be given using simple and famil-iar words. Vague and technical words should be avoided. Simple words are easy to understand and help the receiver to respond quickly.

The principle of Timeliness: Communication is a means to serve a spe-cific purpose. If communication is made in time, communication becomes effec-tive. If it is made untimely then it may become useless.

The principle of Compass: The com-munication net should cover the whole organization. The concerned people must know “What exactly they need and “when they need it. And an effective communi-cation will serve such.

The principle of Integrity: Com-munication should consider the level of people, principles & objectives of an organization to create a network or chain. Such network will provide a better field of internal and external communication.

Process of communication Sender/Encoder

The person who sends message, in class-room oral communication, the encoder is teacher, and in written communication writer is the encoder. Teacher uses combi-nation of words, gestures, symbols, graphs and pictures.

Message or signal

The information shared between sender and receiver. For good communication, the cen-tral idea of the message must be clear. Thus, the teacher must decide what to communi-cate keeping in mind the context and how the receiver (Students) will interpret the message.

Medium/Channel

The sensory route through which encoder will communicate his message to the decoder. The medium can be print, elec-tronic, or sound. The choice of medium may be dependent on contextual factors, relationship between the sender.

Receiver /Decoder

The person to whom the message is being sent. Receiver (Student) may be a listener or a reader depending on the choice of medium by sender (teacher) to transmit the instructional contents.

Feedback

The response or reaction of the receiver to a message. Communication is effective only when it receives some feedback as it completes the loop of communication.