Characteristics of Entrepreneur
1. Spirit of Enterprise
Entrepreneur should be bold enough to encounter
risk arising from the venture undertaken. Entreprenuer should not get
discouraged by setbacks or frustrations emerging during the course of
entrepreneurial journey.
2. Self Confidence
Entrepreneur should have a self confidence in order
to achieve high goals in the business. The negativities like inconvenience,
discomfort, disappointments, rejections, frustrations and so on should not
weaken his steely resolve to make the venture a grand success.
3. Flexibility
Entrepreneur should not doggedly stick to decisions
in a rigid fashion. Entrepreneur should change the decisions made already in
the light of ever-changing business environment.
4. Innovation
Entrepreneur should contribute something new or
something unique to meet the changing requirements of customers namely new
product, new method of production or distribution, adding new features to the
existing product, uncovering a new territory for business, innovating new raw
material etc.,
5. Resource Mobilisation
Entrepreneur should have the capability to mobilise
both tangible inputs like manpower, money materials, technology, market, method
etc., which are scattered over a wide area and certain intangible inputs like
motivation, morale and innovativeness cannot be purchased in the market
outright. Entrepreneur has to marshal all these tangible and intangible inputs
to produce a product successfully. Thus entrepreneurship is a function of gap
filling and input completion.
6. Hard work
Entrepreneur should put in strenuous efforts and
constant endeavours to accomplish the goals of the venture successfully. They
have to courageously face uncertainties, risks and constraints. They should not
blame the uncontrollable factors for the misfortunes experienced during the
course of their entrepreneurial venture. They should spend their energy in
addressing the issues to stay successful.
7. Leadership
Entrepreneur should be able to influence team
members by showing sympathy and empathy so as to enable them to contribute
positively towards the goals of the venture. Entrepreneur should lead others
from the front and by personal example and should walk the talk and effectively
take all the followers to activate the goals of the venture.
8. Foresight
Entrepreneur should have a foresight to visualise
future business environment. In other words, Entrepreneur should foresee the
likely changes to take place in market, consumer attitude, technological
developments etc., and take timely actions accordingly.
9. Analytical Ability
Entrepreneurs should not make decisions on the
basis of own prejudice or personal likes and dislikes. Entrepreneur should be
able to objectively analyse the situation and act accordingly. They should
abstain from taking emotional or hasty decisions when they are overwhelmed by
emotions. In simple words Entrepreneur should take rational decisions after
examining the various aspects of a problem.
10. Decision Making
Entrepreneur has to take timely and correct
decision with regard to nature and type of product to be produced, type of
technology to be adopted, type of human assets to be employed, location of the
enterprise, size of the unit, volume of production and so on. The very success
of any enterprise hinges on prompt, correct and relevant decisions made by the
entrepreneur. Entrepreneur should rationally examine the various factors
influencing the decision and take appropriate decisions after giving due weight
to all the risks embedded in various factors.
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