Today business is growing globally and
the need for profit is pushing a large number of business firms into world
markets beyond their historical and traditional boundaries. A global
corporation is gaining an increasing acceptance in the business community
compared to corporations operating within the geographical limits of a country.
These companies are termed as Multi National Corporations (MNC) or Trans
National
Company(TNC). These companies operate on
the principle that the world is their field of operations. For example. Shell,
Unilever, Nestle, etc., operate on the philosophy of “global corporation”. They
cannot be labeled as French or German or Dutch or Swiss company. These
companies have no real domestic market. People of many different nationalities
are managing and operating thesecorporationsonadaytodaybasis. Their products and
services are sold around the world through their operating subsidiaries
functioning in various countries.
International business involves
transactions across the national boundaries. It
includes the transfer of goods,
services, technology, managerial knowledge and capital to other countries.
Although business has been conducted on an international scale for many years,
international business has gained more significance only in recent years
because of the emergence of multinational corporations in some of the
developing countries.
International business denotes all those
business activities which take place beyond the
geographical limits of
the country. It involves not only the international
movements of goods and services,
but also of
capital personnel, technology
and intellectual property like patents, trademarks, know-how and copy
rights.
Roger Bennet defines, International
business involves commercial activities that cross national frontiers
According to John D. Daniels and Lee H. Radebaugh, International business is all business transactions-private and governmental- that involve two or more countries. Private companies undertake such transactions for profits, governments may or may not do the same in their transactions.
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