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Chapter: Business Science : Customer Relationship Management : Trends in CRM

An Introduction to CRM Packages

Organizations expect a lot from today‘s Enterprise-andrightlyso. Applic The market trends have been driving this and the environment which is influencing the scenario of single ERP vendor, less customization, more frequent upgrades, integrated modules, web services, vendor consolidation and outsourced support and hosting etc.

AN INTRODUCTION TO CRM PACKAGES

 

   Organizations expect a lot from today‘s Enterprise-andrightlyso. Applic The market trends have been driving this and the environment which is influencing the scenario of single ERP vendor, less customization, more frequent upgrades, integrated modules, web services, vendor consolidation and outsourced support and hosting etc. Our  solutions revolve around the Organizations‘ requirements to:

 

      Standardize processes and Domain-specific Customizations

 

      Integrated Operations and Application Management, Integrated Helpdesk and infrastructure services

 

      De risk through discrete application outsourcing

 

      Reporting and analysis of business performance

 

      An introduction to CRM packages

 

      Our Enterprise Resource Planning Solutions, extend to all realms of business

 

      Forecasting and Budgeting

 

      Post Mergers and Acquisition IT integration

 

      Financial Reporting and Analysis

 

      Governance and Compliance

 

      Risk Management

 

      Accounts Receivable and Dispute Management Process

 

 

      We take cognizance of the following areas of concern while proposing an ERP implementation solution to our customers.

 

Oracle

 

      Oracle is the leader in the CRM field. The company currently offers 50 CRM applications that are able to provide for all the customer service requirements of small, medium and large industries.

 

      Oracle provides CRM applications that aid the organization through improved business processes. What does Oracle have to offer? The answer is accurate information. In addition to that the functionality it offers is just as important.

 

      It manages to provide excellent support for all departments within the organization like customer support and added services .

 

SAP

 

      SAP was established in 1972 and is now a leader in the provision of business solutions for all types of industries. It is a CRM software vendor that caters to businesses worldwide and currently serves more than 32,000 customers. SAP has a presence in more than 50 countries. It is the world's largest business software company. It is the world's third-largest independent software provider overall and employs more than 35,000 people.

 

They are able to provide excellent customer service and support. It boasts of having the Knowledge, Experience, and Technology that is needed to optimize Business efficiency. It manages to provide a range of solutions that cater to every aspect of the business.

 

 

The benefits from SAP are:

 

      Better efficiency

 

      Cost reduction

 

      Better performance

 

      Adaptability to business environment

 

      Overall Growth

 

      SAP

 

      SAP offers several solutions for Customer Relationship Management and is able to deliver customer-centric solutions that revolve around each customer. It helps the organization to support the various departments like marketing, sales, and service and provides them with good analytics as well as excellent interaction capabilities.

 

SAP CRM supports the customer-related processes and deals with all customer-related

activities across all departments. It sources and gathers together all customer data in the organization in order to facilitate better decisions. It enables company's address their business needs adequately, manages to achi`eve the business objectives and reaps the required return on investment.

 

e-Commerce

 

Fingent provides Full lifecycle IT services for ecommerce and e-business to address supply side and buy side needs of retailers and consumer product manufacturers. Our eCommerce CoE has capabilities in providing SOA based integrated back end e-Business solutions, Web 2.0 technologies and creating a multichannel buying experience through a robust Multichannel framework.

• E-Commerce Functional components: Order Management, Catalog Transaction  Reporting, Business Intelligence

 

      B2C: Personalization, Live Chat, Community, email Marketing Social Networking

 

      B2B: Collaboration, Product Information Management, Customer Web Store, Promotions Management

 

      Design & Blue Print, Application Development & Integration, Application Management,

 

      User Interface & Web site Response time optimization Infrastructure: 24x7 support, Managed hosting services, PCI compliance.

 

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Business Science : Customer Relationship Management : Trends in CRM : An Introduction to CRM Packages |


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